Facebook tweaks Pages algorithm — again
Posted By: Scotty Spielman
Facebook is once again trying to think for you. Shortly after announcing a tweak to its newsfeed algorithm, the social media giant has announced another change, this one designed to prioritize the Pages and Groups that users see in their feeds. “We know that friends are not the only reason people come to Facebook,” said... Read More
Hat trick: how a hockey team used content marketing to triple success
Posted By: Scotty Spielman
When the Carolina Hurricanes broke a 10-year playoff drought this year, its social media team was along for the ride. By capitalizing on content marketing (and with a little help from their friends), the ‘Canes scored a social media hat trick: they increased their base, enhanced their reputation and earned a few extra bucks with... Read More